We’re committed to doing better and promise to make meaningful improvements across our products, our planet, and our community. We work closely with our supply chain to address social and environmental challenges by focusing on ethical practices, and we continue to explore ways to design products using materials with a lower environmental impact. Our approach is guided by transparency and accountability.
To qualify as a B Corp™, a company must undergo a rigorous assessment to verify that it meets B Lab’s high standards. By certifying, B Corps™ enter a framework that requires continuous improvement. To maintain their certification, companies must complete the assessment and verification process every three years, ensuring a lasting commitment to the community.
We’re committed to sourcing and selecting the right fabrics that will not only make the best products, but also help reduce our impact on the planet and our people.
In 2020, we committed to changing our most-used materials to more responsible alternatives. These materials were identified as cotton, polyester, viscose, linen, and leather.
We continue to source 100% of our cotton from organic cotton*, Better Cotton or recycled cotton, and this is the baseline for all our cotton products going forward.
*Excluding trims
To learn more about the responsible materials we're using, click the link below.
We're committed to making our business carbon neutral by 2025, ensuring we reduce our impact on the planet. From improving energy efficiency and increasing waste recycling to reducing our use of plastic, there's a lot happening behind the scenes.
We’re absolutely dedicated to supporting our local communities.
Whether that’s our employees, partners, customers, or local, national and international charities; we pride ourselves on making changes that truly make a difference.
We’re committed to raising the equivalent of 1% of our profits for chosen charity partnerships and donating our time to help good causes.
We believe style should be celebrated for season - and generations – to come which is why we’ve partnered with Thrift+ to offer any easy innovative way to give your unwanted clothes a new lease of life, whilst supporting a charity of your choice.